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How Social Media Marketing Can Help Your Business

The digital age has changed the way that consumers connect with businesses, making it an extremely competitive industry. Social media marketing (SMM) is a direct marketing method that is based on interaction with customers, allows marketers to increase awareness of their brand and drive traffic to websites, as well as increase sales by tracking user data. This is where companies can personalize their personas to create a sense of authenticity that customers can identify with.

Emily C.

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April 12, 2024

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